Demo-litions

Season 2, Episode 4: Seller at Refract Drinks His own Champagne on a Real Sales Demo

25 MIN Mark Ackers, from Refract, doesn’t just set up a sandbox environment for his demo, showing fake account information. Instead, he shows how his own Sales teams use the platform and coach against the data (drinks his own champagne).

It’s an approach we’re seeing more, and that we really like. Mark also runs the demo like an absolute expert, which he is. But his pacing is a little fast, and you might see some spots where it causes friction.